This is the 44th edition of the IAA World Congress. It has been a biennial conclave held all over the world where the spotlight is focused on the communications in all its form. World leaders in their respective area of expertise will come to set forth their grand vision for the near future.
Now, for the first time the World Congress comes to India, and no efforts will be spared to make this an unforgettable experience.
The theme of the Congress will be “Brand Dharma” to bring to life the basic principles that a brand has to follow to connect with its customers and society at large.
Me, my marketing guru Dr.Madhu, and my PhD guide Dr.Vinth were with me to attend this program